Does humour in advertising work? | Chi Hoang | BI Business Review reviews

For more read: https://www.bi.edu/bizreview Ads that make us laugh can also make us buy. However, new research shows that companies should favour a certain type of humour.
For more read: https://www.bi.edu/bizreview Ads that make us laugh can also make us buy. However, new research shows that companies should favour a certain type of humour.